Shell - Greenwashing

 

Joe Lycett has made this advert to highlight the troubling problem of greenwashing, a practice where companies exaggerate their green credentials in their marketing output. In Joe Lycett Vs The Oil Giant – airing Sunday 24 October at 9pm on Channel 4, and on All4 – you can see his new film on the subject, ahead of COP26, the 26th United Nations Climate Change Conference. Joe will be focusing his efforts on energy giant Shell, their marketing, and their continued exploration for new oil reserves. #JoeLycett #Shell #Greenwashing